10th Global Customer Engagement Award Winners 2021



STANDINGS CATEGORY WINNERS COMPANY CLIENT
   
Gold Digital Marketing Professional of the Year Girish Kalra  ICICI Lombard General Insurance  
    SVP, Marketing and Corporate Communication    
       
Gold Digital Marketing Professional of the Year Arpanarghya Saha Nippon Life India Asset Management Ltd  
       
Gold Digital Marketing Professional of the Year  Amit Deorukhkar  Standard Chartered Bank  
         
Gold Young Customer Engagement Professional Amrita Suresh Acharya Nippon Life India Asset Management Ltd  
   of the year - BFSI Sector      
         
Gold Young Customer Engagement Professional  Saloni Arora Impact Communications  
  of the Year - BTL Activity      
         
Gold Young Customer Engagement Professional Satish Gurunathan Impact Communications  
   of the Year (FMCG & Retail)      
         
Gold Young Customer Engagement Professional  Nisha Gaud Impact Communications  
  of the Year (Pharmacuitical and Lubes)      
         
Gold Young Customer Engagement Professionals Jay Raval Social Central  
   of the year (Media and Advertising)      
         
Gold Young Customer Engagement Professional  Shruti Tyagi Discovery Communications India  
  of the year (Television)
   
       
Gold Young Customer Engagement Professional  Jit Sengupta - Lead Brand Management ZEE Biskope  
  of the year (Television)      
       
Gold Young Digital Marketing Professional of the Year  Dineth Silva, CEO Transco Digital Pvt. Ltd. (From Sri Lanka)  
       
Gold Radio Jockey of the Year - Metro (Overall) RJ Lucky 104.8 Ishq FM  
       
Gold Best Celebrity DIGITAL IP  Bhumi Pednekar and Yash Raj Films Climate Warrior   
       
Gold Most Admired Customer Engaged Brands Discovery Communications India Man Vs. Wild with Bear Grylls and   
    Prime Minister Modi  
Silver Most Admired Customer Engaged Brands India Today Group Digital Brands    
         
Gold Most Admired Digital Marketing Agency  Social Central    
  for Customer Engagement      
         
Gold Most Admired Online Media  Aaj Tak Digital (India Today Group)    
  for Customer Engagement      
         
Gold Most Admired Television Channel  ZEE Biskope    
  for Customer Engagement      
         
Silver Most Admired Television Channel  Discovery Communications India Man Vs. Wild with Bear Grylls and Prime Discovery
  for Customer Engagement   Minister Modi  
         
Silver Most Admired Television Channel  Zee Cinema 2020 Ka The End, Dabangg 3 & Thappad  
  for Customer Engagement      


STANDINGS CATEGORY SUB CATEGORY COMPANY CAMPAIGN CLIENT
Gold AI (Artificial Intelligence) Innovation ZEE Entertainment Enterprises Ltd Labhlitis Messiah ZEE Biskope
Gold AI (Artificial Intelligence) Successful Use Of Technology iProspect Angel Broking – AI ML Angel Broking
Gold AI (Artificial Intelligence) Effective Use of Customer Feedback  Indraprastha Gas Limited  IGL Maitri - A conversational Virtual   
        Chat Assisstant  
Gold BTL Activities Creativity HDFC Bank HDFC Bank Fingage The Art Project   
Silver BTL Activities Creativity ITW Consulting Unacademy Cracking sixes Unacademy x IPL 
Silver BTL Activities Creativity Mindshaft Pvt Ltd Bingo! Tedhe Medhe Pujor Tadka Bingo
Gold BTL Activities Effectiveness Impact Communications P&G Har Din Behtar P&G
Silver BTL Activities Effectiveness HDFC Bank Care4Golden Years  
Silver BTL Activities Effectiveness Zee Entertainment Enterprises Limited Dabangg3 Zee Cinema
Bronze BTL Activities Effectiveness Max Life Insurance  Super Customer Week  
Gold BTL Activities Innovation HDFC Bank Our Neighbourhood Heroes  
Silver BTL Activities Innovation Viacom18 Media Pvt Ltd Shubharambh Colors
Bronze BTL Activities  Innovation  Sony Pictures Network India Pvt Ltd  Superstar Singer - Manglu the Robot   
Gold BTL Activities Innovative Loyalty Program ITW Consulting CRED Power Play CRED 
Gold BTL Activities Successful Use of CSR activity Discovery Kids School Contact programme   
Gold BTL Activity Successful Use of CSR Activity Admora Solutions No Plastic is Fantastic - Build Safe J K Super Cement
Gold Customer Service Effective use of Customer Feedback  Dialog Axiata PLC CxPulse (Customer Pulse)  
Gold Customer Service Effectiveness Mindshaft Pvt Ltd ITC Store on wheels ITC One
Silver Customer Service Effectiveness Max Life Insurance  Speed Dial Partner for Life Max Life Insurance 
Gold Customer Service Successful Use of Technology ICICI Lombard General Insurance    
Silver Customer Service Successful Use of Technology Teleperformance India Hi Tech Hi Touch Personified: TP Cloud  
         Campus powered Remote Work  
Bronze Customer Service Successful Use of Technology Tata Capital Tata Capital Commercial & SME App  
Gold Data Driven Marketing Effective use of Customer Feedback RCI India RCI Re-branding  
Gold Data Driven Marketing Effectiveness Nippon Life India Asset Management Ltd Perennial Campaigns  
and Hansa Cequity
Silver Data Driven Marketing Effectiveness iProspect Max Life Insurance - Leveraging  Max Life Insurance
        YouTube Connected TV   
Gold Data Driven Marketing  Successful use of Technology Impact Communications Phillips Vistaar Signify(Philips)
Silver Data Driven Marketing Successful Use of Technology Nippon Life India Asset Management Ltd SIP Win-Back Campaign  
Gold Digital Marketing Best Use of Celebrity Kotak Mahindra Bank Kotak 811 VKYC  
Silver Digital Marketing Best Use of Celebrity Endorsement Spice Money Spice Money Toh Life Bani  
Bronze Digital Marketing Best Use of Celebrity IndiaFirst Life Insurance #BhonduJustChill  
Bronze Digital Marketing Best Use of Celebrity Endorsement Entertainment Network India Limited Gulf Oil 4T Plus presents Street Dancer  Gulf Oil
        Challenge powered by Filmy Mirchi  
Gold Digital Marketing Creativity  Nickelodeon Sonic - Viacom18 Pinaki & Happy The Bhoot Bandhus -  
 Launch
Silver Digital Marketing Creativity Tata Steel Limited Akela Hi Kaafi Hai Tata Pravesh
Bronze Digital Marketing Creativity Terribly Tiny Tales #SwipeStories Tinder
Bronze Digital Marketing Creativity Sony Pictures Network India Pvt Ltd  Ishaaron Ishaaron Mein  
Gold Digital Marketing Effective use of Market Research iProspect Tally Solutions – SEO Tally Solutions
Gold Digital Marketing Effectiveness ZEE Entertainment Enterprises Ltd Talent Camera Action ZEE Biskope
Gold Digital Marketing Effectiveness  Nippon Life India Asset Management Ltd Safe Series and Lockdown Campaigns   
Silver Digital Marketing Effectiveness PRIME LANDS (PVT.) LTD Good Deed is a Good Investment   
Silver Digital Marketing Effectiveness Bennett Coleman & Co. Ltd Want My Paper The Times of India
Bronze Digital Marketing Effectiveness Anand Rathi Group Plan For You   
Bronze Digital Marketing Effectiveness Bennett Coleman & Co. Ltd. Beat Heart Failure The Times of India
Gold Digital Marketing Innovation ZEE Entertainment Enterprises Ltd Labhlitis Messiah ZEE Biskope
Silver Digital Marketing Innovation V-chitra Pvt Ltd. Livon Journey to Miss Nepal Livon
Bronze Digital Marketing Innovation CNBC-TV18 #CNBCTV18Tweetathon  
Gold Digital Marketing Successful Use of Technology ZEE Entertainment Enterprises Ltd Labhlitis Messiah ZEE Biskope
Silver Digital Marketing Successful Use of Technology ZEE Entertainment Enterprises Ltd Emoji Lahariya ZEE Biskope
Bronze Digital Marketing Successful Use of Technology Mobitel  Match Your Number (Number Matching)  
Gold Email Marketing Effectiveness Kenscio Digital Marketing Pvt. Ltd. Webinars on Marketo Hexagon | MSC Software
Silver Email Marketing Effectiveness Kenscio Digital Marketing Pvt. Ltd. West Indies Tour of England.  SonyLIV
Gold Email Marketing Innovation Nippon Life India Asset Management Ltd SIP Win-Back Campaign  
Gold Events and Promotion  Creativity Zee Studios Lift Activation  
Silver Events and Promotion  Creativity Edelweiss Finance Edelweiss India Conference 2021  
Silver Events and Promotion  Creativity Admora Solutions No Plastic is Fantastic - Build Safe J K Super Cement
Gold Events and Promotion  Effectiveness SBI General Insurance Company Limited SBIG Brand Relaunch  
Silver Events and Promotion  Effectiveness Impact Communications Apollo AFZ Launch Apollo tyres
Bronze Events and Promotion  Effectiveness Bennett Coleman & Co. Ltd. Times Evoke Concert Times Evoke
Gold Events and Promotion  Innovation Cvent Cvent Virtual Attendee Hub  
Silver Events and Promotion  Innovation Zee Studios Theatre Activation  
Bronze Events and Promotion  Innovation Mobitel  Unlimited Roaming   
Gold Events and Promotion  Innovative Loyalty Program Mobitel  Mobitel Rewards  
Gold Events and Promotion  Successful Use of CSR Activity Kestone IMS Imagine   
Gold Events and Promotion  Successful use of Technology Edelweiss Finance Emerging ideas Conference 2020  
Silver Events and Promotion  Successful use of Technology ITC Ltd/Madison Turnt Ek Shaam Aapke Naam - ITC Retail   
        E-Meet  
Gold Experential Marketing Best use of Celebrity Endorsement ITW Consulting Harsha Bhogle Brainiac Quiz  Unacademy
Gold Experential Marketing Creativity Viacom18 Media Pvt Ltd Naati Pinky Ki Lambi Love Story Colors
Silver Experential Marketing Creativity HDFC Bank HDFC Bank Fingage The Art Project   
Bronze Experential Marketing Creativity Kestone IMS Microsoft future decoded Microsoft
Gold Experential Marketing Effectiveness Mindshaft Pvt Ltd Amar Ma Amar Durga Aashirvaad
Silver Experential Marketing Effectiveness  TATA TISCON - Golden Homes    
Bronze Experential Marketing Effectiveness ZEE Entertainment Enterprises Ltd Launch Stunt ZEE Biskope
Gold Experential Marketing Innovation Viacom18 Media Pvt Ltd Shubharambh Colors
Silver Experential Marketing Innovation ITW Consulting Chess Series with Unacademy Unacademy
Gold Experential Marketing Best Use of Technology Viacom18 Media Pvt Ltd Ram Siya Ke Luv Kush Colors
Gold Mobile Marketing Creativity Entertainment Network India Limited Gulf Oil - Jamoora Tesan Gulf Oil
Gold Mobile Marketing Effectiveness IndiaFirst Life Insurance Certainties’ Above Everything Else  
Gold Mobile Marketing Effectiveness Kenscio Digital Marketing Pvt. Ltd. WhatsApp for Business Kaya Clinic
Silver Mobile Marketing Effectiveness Max Life Insurance  Diwali Greetings 2020  
Gold Mobile Marketing Innovation  Max Life Insurance  I AM THE DIFFERENCE App  
Gold Mobile Marketing Innovative Loyalty Program Max Life Insurance  Gamification  
Gold Mobile Marketing Successful Use of Technology Nippon Life India Asset Management Ltd  Automated App Push Notifications   
      and Hansa Cequity Campaigns  
Silver Mobile Marketing Successful Use of Technology News18 Bihar/ JHH Kehta Hai Voter TV18 Broadcast Ltd
Gold Most Admired Customer Engagement News & Politics India Today Group Aaj Tak Radio Aaj Tak
PODCAST
Gold Most Admired Customer Engagement  TV ZEE Entertainment Enterprises Ltd Brand Song ZEE Biskope
  PODCAST        
Silver Most Admired Customer Engagement  TV ZEE Entertainment Enterprises Ltd Litti Chokha Anthem ZEE Biskope
  PODCAST        
Bronze Most Admired Customer Engagement  TV ZEE Entertainment Enterprises Ltd Brand Song Rap ZEE Biskope
  PODCAST        
Gold Most Admired Social Message Best Use of Celebrity Endorsement Bharti Realty Limited Video with RJ Naved Worldmark, Aerocity
Silver Most Admired Social Message Best Use of Celebrity Endorsement Bharti Realty Limited Video with RJ Ginnie Worldmark, Gurgaon
Gold Most Admired Social Message Creativity Kotak Mahindra Bank #MomsOnDuty - How the whole nation  
         revered the warrior in our mothers!  
Silver Most Admired Social Message Creativity ITW Consulting Niine- Let's talk Period Niine
Silver Most Admired Social Message  Creativity iProspect Essilor – World Sight Day Essilor
Bronze Most Admired Social Message  Creativity PRIME LANDS (PVT.) LTD Good Deed is a Good Investment   
Gold Most Admired Social Message Effectiveness Birla White #SaluteToPainters Birla White
Silver Most Admired Social Message  Effectiveness PRIME LANDS (PVT.) LTD Good Deed is a Good Investment   
Bronze Most Admired Social Message Effectiveness Kotak Mahindra Bank #MomsOnDuty - How the whole nation  Kotak Mahindra Bank
        revered the warrior in our mothers!  
Gold Most Admired Social Message Innovation Bennett Coleman & Co. Ltd Make India Water Positive The Times of India
Gold Most Admired Social Message Successful Use of CSR Activity INDEED Model Old Age Home Project  
Silver Most Admired Social Message Successful Use of CSR Activity Zee Entertainment Enterprises Limited Dabangg 3_Public Service Zee Cinema
Gold Non Traditional Marketing Creativity V-chitra Pvt Ltd. Ride with Roadies Yamaha
Silver Non Traditional Media Creativity Mindshaft Pvt Ltd Amar Ma Amar Durga Aashirvaad
Gold Non Traditional Media Effectiveness Entertainment Network India Limited Gulf Oil - Jamoora Tesan Gulf Oil
Gold Non Traditional Media Innovation  Sony Pictures Network India Pvt Ltd  Punyashlok Ahilyabai Sony Entertainment Television 
Gold Online Media Creativity 104.8 Ishq FM Dedh Ishqiya  
Silver Online Media Creativity Purple Focus Pvt. Ltd. DOMS It begins with a Pencil Film DOMS
Gold Online Media Innovation iProspect HDFC Life – Media Mix  
Gold Online Media Effectiveness Birla White #DeewaronKiSuno  
Silver Online Media Effectiveness Zee Entertainment Enterprises Limited 2020 Ka The End Zee Cinema
Bronze Online Media Effectiveness Social Central Kishton Se Naata Jodo  Bank of India
Gold Online Media Effective Use Of Market Research iProspect Pepperfry – Performance Scale Up  
Gold OOH (Out of Home Media) Creativity Viacom18 Media Pvt Ltd Naati Pinky Ki Lambi Love Story Colors
Silver OOH (Out of Home Media) Creativity CNBC-TV18 Union Budget 2020  
Gold OOH (Out of Home Media) Effectiveness Zee Entertainment Enterprises Limited Dabangg3 Zee Cinema
Gold OOH (Out of Home Media) Innovation Tata Steel Limited Akela Hi Kaafi Hai Tata Pravesh
Silver OOH (Out of Home Media) Innovation  Sony Pictures Network India Pvt Ltd  Mere Sai - Lenticular hoarding   
Gold PR Effectiveness ZEE Entertainment Enterprises Ltd Birthday Lahariya ZEE Biskope
Silver PR Effectiveness SBI General Insurance Company Limited Shagun  
Bronze Public Relations and Media Outreach Effectiveness Magma Fincorp Ltd    
Gold Print & Publishing Creativity Bennett Coleman & Co. Ltd. Lockdown Heroes The Times of India
Silver Print & Publishing Creativity Viacom18 Media Pvt Ltd Shubharambh Colors
Gold Print & Publishing Effectiveness Bennett Coleman & Co. Ltd. Beat Heart Failure The Times of India
Silver Print & Publishing Effectiveness Bennett Coleman & Co. Ltd TOI Green Drive The Times of India
Bronze Print & Publishing Effectiveness Bennett Coleman & Co. Ltd. Lockdown Heroes The Times of India
Gold Print & Publishing Innovation Bennett Coleman & Co. Ltd. Happy Times The Times of India
Silver Print & Publishing Innovation  Sony Pictures Network India Pvt Ltd  Kyun Utthe Dil Chhod Aaye print ad Sony Entertainment Television 
Gold Print & Publishing Innovative Loyalty Program Bennett Coleman & Co. Ltd Number Magic The Times of India
Gold Print & Publishing Promotions  Bennett Coleman & Co. Ltd Number Magic The Times of India
Silver Print & Publishing Promotion Bharti Realty Limited Indie Evenings Worldmark, Aerocity
Gold Print & Publishing Successful Use of CSR Activity Bennett Coleman & Co. Ltd TOI Green Drive The Times of India
Gold Radio Creativity Viacom18 Media Pvt Ltd Vidya Colors
Silver Radio Creativity 104.8 Ishq FM Kavi Kishan  
Bronze Radio Creativity Viacom18 Media Pvt Ltd Ram Siya Ke Luv Kush Colors
Gold Radio Promotions 104.8 Ishq FM Ishq Faatafati Luck  
Gold Radio Effectiveness 104.8 Ishq FM Ishq Mein Lucky  
Gold Radio Innovation 104.8 Ishq FM Mohabbat in Maldives  
Gold Retail Touch Points and Merchandising Creativity  HDFC BANK  LTD/GAPBOX LLP  HDFC Bank Visual Merchandizing  
Silver Retail Touch Points and Merchandising Creativity Purple Focus Pvt. Ltd. Philips Kids Festival Poster Campaign PHILIPS
Bronze Retail Touch Points and Merchandising Creativity Purple Focus Pvt. Ltd. Eicher Genuine Parts Campiagn EICHER
Gold Retail Touch Points and Merchandising Effectiveness Impact Communications Perfetti  Perfetti van melle india pvt ltd
Silver Retail Touch Points and Merchandising Effectiveness V-chitra Pvt Ltd. Ride and Shine Livon
Gold Retail Touch Points and Merchandising Innovation HDFC BANK  LTD/GAPBOX LLP  HDFC Bank Visual Merchandizing  
Gold Social Media App Effectiveness Social Central Phir Se Ghoomega India EbixCash Via.com
Gold Social Media APP  Creativity Social Central 10X Profits 10X Happiness  Agri10X
Gold Television Best use of Celebrity Endorsement ITW Consulting Royalstag Royalstag
Silver Television Best Use of Celebrity Endorsement Max Life Insurance  #ProtectionFrontFootPe with RCB   
Bronze Television Best use of Celebrity Endorsement ITW Consulting Haier- Silent Performers Haier
Gold Television Creativity Mobitel  SLT Mobitel Corporate  
Silver Television Creativity ZEE Entertainment Enterprises Ltd Launch Brand Films ZEE Biskope
Bronze Television Creativity Sony Pictures Network India Pvt Ltd  KBC Campaign 2020 Sony Entertainment Television 
Gold Television Effective use of Market Research Max Life Insurance  Max Life India Protection Quotient   
Gold Television Effectiveness Discovery Communications India Man Vs. Wild with Bear Grylls   
        and Superstar Rajinikanth  
Silver Television Effectiveness Tata Steel Limited Akela Hi Kaafi Hai Tata Pravesh
Silver Television  Effectiveness  HDFC Life Insurance Company Limited  HDFC Life Bounce Back to Success   
Gold Television Promotion Life Insurance Corporation Of India Pehle LIC LIC
Silver Television Promotion  News18 HSM Network  Natkhat Kanha contest  TV18 Broadcast Ltd
Gold Television Successful Use of CSR Activity Discovery Communications India Restart Responsibly Animal Planet
Gold Television Successful Use of CSR Activity News18 HSM Network  Corona Control Room  TV18 Broadcast Ltd
Gold Word of Mouth  Successful Use of CSR Activity Impact Communications P&G Har Din Behtar P&G